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Why Your Salon Needs An Online Booking System: 3 Features

We’ve said it before, and we’ll say it again, having an online booking system for salons is no longer a perk; it’s an absolute necessity! As the pace of our lives continues to accelerate and with 75% of millennials avoiding phone calls, an online booking system is essential for the success of your business.

As well as making it easier than ever for your clients to book an appointment, you’ll also be able to tackle some of the frustrations most beauty and hair salons face, such as no-shows and customers not booking the required services.

Let us tell you more about the features of our Online Salon Booking System and how these will benefit you, your business and your clients.

3 Key Features Of Shortcuts Online Booking System

We’ve outlined three key features that make using Shortcuts Online Booking System an integral part of growing your salon business, including increasing your revenue, reducing no-shows, and ensuring clients book the correct services.

  • Increase revenue by capturing every client

We touched on this at the start of the blog; with an online booking system, you can capture every client, the people too busy to pick up the phone, and the millennials who refuse to.

No more missing out on bookings because the phone line is busy or people call after hours. You can quite literally take bookings and make money whilst you sleep, sounds dreamy, right? With online scheduling, you can increase your revenue without lifting a finger.

If you’re serious about increasing your bookings, why not consider having your own booking app too? Our Mobile Guest App feature is an effective marketing tool for hair and beauty salons.

  • Reduce no-shows with Upfront Payments feature

No-shows are the bane of every salon owner’s life. With Shortcuts Online Salon Booking Software, you can eliminate this costly issue, not only protecting your revenue but also saving time.

By introducing our Upfront Payments feature within your online appointment scheduling, clients will be required to pay a portion or full amount of the fee when booking. If people have already parted with their money, they’ll be more likely to actually show up for the appointment, helping you reduce no-shows in your salon.

If clients need to cancel for any reason, having a cancellation policy in place requires them to cancel within a set period of time to avoid being charged. You’ll either regain the appointment slot for another client or be able to keep the payment fee/deposit so that this does not negatively impact your revenue. 

  • Ensure clients book all the services they need with Related Services

Are you tired of clients booking in for colour without a finishing service? When clients don’t book all the services required for their treatment, it can be extremely frustrating. That’s why we’ve created our Related Services feature.

Combining our Online Booking platform with our Related Services feature allows you to configure your system so that your clients have to choose all the services needed. As if that wasn’t brilliant enough, you can also upsell your services by recommending suitable services online before your clients confirm their appointments.

It’s a win-win for you and your customer. They’ll be able to get the very best experience by coming to your salon with all the required services booked in, and you can do what you do best and generate some additional revenue.

Boost Your Salon Revenue With Shortcuts

Are you ready to take your salon to the next level with more bookings than ever? Well, you’re in the right place. We’re here to help you do exactly that with our Online Booking System.

Whether you’re an existing Shortcuts customer looking to upgrade your scheduling system or you’re new to our Salon Management Software, you can get in touch with our team of experts here.

Want to learn more about our game-changing features? Click here for an overview, including our Mobile App feature!

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