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Let’s face it, when you have a salon, spa or barber business to run you’re BUSY. With a capital B. You have a lot on your plate, juggling all the demands of your business, not to mention family, friends, and life in general. So wherever you can make your life easier, you’re going to be jumping on that opportunity, right? The simplest way to make your life easier is to (drum roll please…) automate. Seriously. Anything you can automate, just do it!

Campaign marketing doesn’t have to be hard work. In fact, the best campaigns will work hard FOR you, bringing in new clients you would never have found before, and keeping the relationships with your current clients on track so you get them back through the door regularly. We’ve mapped out some campaign ideas for the everyday situations every salon owner can relate to. Get ready to nail your campaign marketing!

Keeping track of the clients that come through your salon or barbershop is going to continue to be an important step in the nation’s recovery from COVID-19 – regardless of what stage of restrictions your local area or country may be in. Everyone is so aware of the possibility of a second wave, like we’re starting to see in Victoria, so making sure you’re on top of contact tracing in your salon, spa or barbershop is a must.

Suddenly barbers all over the United Kingdom are scrambling to figure out how the heck to keep track of the clients walking through their doors when they’ve never taken appointments before. So what can you do ASAP to safeguard your business against COVID-19 and get your contact tracing requirements up to speed?

Earlier this year, we asked YOU GUYS about your experiences with Google, digital advertising, and your online presence so far.