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To start creating a framework for your social strategy, begin by getting to know the content pillars and choosing five or six content categories to cycle through. Here are 10 examples of content pillars that are applicable to the salon industry. Have a read, then take your pick!

Making a lasting impression is one major way to cast your business into the success stratosphere. And we have a hot tip for you… One of the most essential tools in your marketing toolkit to craft this fab impression is email and SMS marketing.

We created our very own super-simple (seriously) email and SMS (yeah, you read that right) marketing feature which you can use to super-charge your marketing campaigns from now on.

With technology playing an increasingly pivotal role in the success of your business, it might seem like hard work to retain your clients. But it doesn’t have to be. Read on for our top 3 tips to help you retain clients in this constantly-evolving Digital World.